Husband. Dad. Former educator. McKinney local.
Trusted by National Blue Ribbon Schools and brands like Lululemon.

SCHOOLS

DFW

soul school fridays

THE STORY

Most weeks, I’m on the road speaking in schools across the country.

But Fridays, I come home to McKinney.

And it got me thinking about what it means to pour into the place you call home.

Growing up, Sunday was the day that filled you up before the week ahead. It was a warm gathering and people who reminded you that you weren’t walking into the week alone.

I wanted to bring a little of that spirit to the schools in my own backyard.

That’s Soul School Fridays.

The same passion, soul, stories, and student-centered programs I bring across the country.

Just local and with a lil’ extra soul for our DFW community.

·

back-to-school

·

leadership

·

red ribbon week

·

Bully prevention

· back-to-school · leadership · red ribbon week · Bully prevention

How It Works

Choose Between:

1 to 2 assemblies

Or, 1 assembly and a Leadership Lab intensive group (view FAQs to learn more)

Choose the Time Slot:

Morning: 8:00 am — 11:00 am

Afternoon: 1:00 pm — 4:00 pm

Pick Your Friday:

When submitting an inquiry, choose the date your school would like.

the soul school experience

Built around Leadership, Resilience, and Compassion. Helping students grow in who they are
— so they can shape the culture around them.

Leadership

Helping students see that leadership isn't about a title. It's about how they show up and the influence they already have.

Compassion

Helping students understand the importance of how they treat themselves and the people around them.

Resilience

Helping students learn how to respond well when life doesn’t go as planned — using science backed tools that give them real strategies to bounce back in a healthy way.

School Culture

Because the culture of a school isn't just created by adults.

Who is Soul School Friday For?

DFW area PTAs, counselors, and admin who want to bring a meaningful, high impact student centered experience I bring to schools across the country — right here in our own backyard.

Available Fridays, September through November.
Spots are limited.

FAQs

What If Your Students Became the Changemakers?

My mom planted a seed in me early.

I would ask, “Ma, can I really do whatever I put my mind to?”

Her answer was always simple: “If you work hard and believe, yes, son.”

That belief changed the way I saw myself.

When I came home, I knew I had to give students that same belief.

So I created the World Changer Project and began giving students space to dream, think bigger, and turn their ideas into action.

That belief took me 1,300 miles from home to South Carolina State University.

There, I became president of the Call Me MISTER teaching program, started a boys mentoring program, and organized the first 5K Childhood Cancer Awareness Walk.

I wasn't just learning. I was learning that I could create.

And then something happened that I didn't expect.

A school took the idea and made it their own.

With support from their teachers and administration, students created kindness projects throughout their school.

That's the power of giving students a little belief, a little direction, and a chance to lead.

After college, I wanted to understand people beyond what I had been taught.

So I raised over $18,000 and backpacked across four continents and 14 countries, listening to people, learning from cultures, and seeing the world differently.

The more I saw, the more I believed:

We really can make an impact.

Students don't lack ideas.

Sometimes they just lack space to use what they already know.

We give students so much knowledge.

What if we gave them more opportunities to practice leadership, solve real problems, and make their school and community better?

What Could Your Students Create?

The story above shows what can happen when students are given the space, support, and belief to lead.

Through the Leadership Lab, 10–15 student leaders go deeper after the assembly to unpack the message, identify a need within their school, and ask, “What can we do about it?”

From there, your students can create a World Changer Project of their own. It could be led by the Leadership Lab, a classroom, or even grow into a schoolwide effort.

The idea doesn't have to be big.

It just has to be theirs.

What could your students create if you gave them the space to lead?

get a taste of rashad in action.

Secure your friday

  • "He tailored his assembly to what we needed! He brought the students in right away, got them excited, told a touching story, recognized the teachers and just filled us up!"

    Karen Keffeler, Principal
    Meadow Ridge Elementary

  • “We talked to him about what we were feeling and what we needed for our kids. And what’s amazing is that his message was exactly what they needed to hear, like to a tee! Except it was so much better than we could imagine!”

    Freya Schirmacher, Principal
    Minnetonka Middle School West

  • “It brought tears to my eyes. I think most kids are troubled nowadays and they could really use the information that he speaks about.”

    8th Grade Student

  • "It was super inspirational. The kids left saying they wanted to be like him and hoped he’d come back again. They appreciated that he was real, authentic, and truly believed in what he was saying. That meant a lot to our kids."

    Dr. Ashley Schaefer, Assistant Principal
    Richfield Middle School

  • "Wow! He talked to us about what our values were and totally aligned his message for our students. I'm super excited to weave in his messaging through the rest of the school year. Can't wait to invite him back!"

    Dr. Cathy Kindem, Principal
    Oak Ridge Elementary School of Leadership, Environmental and Health Sciences

  • "Everything he says is incredibly impactful on your life!"

    Jacob, 8th Grade Student

  • "He came with resources and materials that we in the education world are always seeking."

    Frida Rodriguez, Educator
    Adams 12 Five Star School (Denver, CO)

  • "I don’t think anybody that has come across the paths of Mr. Cohen can say they haven’t been changed and transformed.”

    Dr. Rashad Anderson, Call Me Mister Director & Professor
    Metropolitan State University of Denver

  • "His words perfectly delivered our message, and his contagious energy was key to the success of our lululemon field day. He left a lasting impact on the children who attended."

    Alondra Hernandez, Community Specialist
    lululemon

  • "Rashad is the epitome of intentional energy! His engaging, purposeful delivery connects with students on a deep level, making a lasting impact. If you want to inspire real change, I highly recommend booking Rashad."

    David Freeman, Senior Director of Alpha
    Life Time Inc.