SCHOOLS

DFW

World changer Fridays

World Changer Friday equips students with the leadership, resilience, and compassion to recognize their influence and use it to make a positive impact in their school and our DFW community.

Husband. Dad. Former educator. McKinney local.
Trusted by National Blue Ribbon Schools and brands like Lululemon.

THE STORY…

For a long time, I thought changing the world meant going out into it.

I’ve traveled across 15 countries, learning from people and cultures that changed how I saw the world.

But my biggest dream wasn't traveling.

It was becoming a father.

Today, I'm present at home with my wife and our three kids. I get to watch our 16-year-old daughter and her friends navigate school, friendships, pressure, and life, while also raising our 1 and 2-year-olds.

And it made me ask:

What if I could help change the world without always having to travel across the country?

I genuinely believe our students can change the world.

Not someday. Now.

They just need someone to believe in them and give them the space and opportunity to lead.

That's the heart behind World Changer Friday.

My crazy dream is to see the DFW Metroplex revolutionize because of the young leaders growing up here.

One school. One student leader. One idea at a time.

That's World Changer Friday.

·

back-to-school

·

leadership

·

red ribbon week

·

Bully prevention

· back-to-school · leadership · red ribbon week · Bully prevention

How It Works

Choose Between:

1 to 2 assemblies

Or, 1 assembly and a Leadership Lab intensive group (view FAQs to learn more)

Choose the Time Slot:

Morning: 8:00 am — 11:00 am

Afternoon: 1:00 pm — 4:00 pm

Pick Your Friday:

When submitting an inquiry, choose the date your school would like.

the world changer experience

Built around Leadership, Resilience, and Compassion. Helping students grow in who they are
— so they can shape the culture around them.

Leadership

Students see that leadership isn't about a title. It's about how they show up and the influence they already have.

Compassion

Students will understand the importance of how they treat themselves and the people around them.

Resilience

Students will learn how to respond well when life doesn’t go as planned — using science backed tools that give them real strategies to bounce back in a healthy way.

School Culture

The best schools I have walked into have one thing in common. The teachers and the students both believe they are part of something worth showing up for. That is what we are building.

Who is World Changer Friday For?

DFW area PTAs, counselors, and admin who want to bring a meaningful, high impact student centered experience I bring to schools across the country — right here in our own backyard.

Available Fridays, 2026-2027 school year.
Spots are limited.

FAQs

What If Your Students Became the Changemakers?

My mom planted a seed in me early.

I would ask, “Ma, can I really do whatever I put my mind to?”

Her answer was always simple: “If you work hard and believe, yes, son.”

That belief changed the way I saw myself.

That belief took me 1,300 miles from home to South Carolina State University.

There, I became president of the Call Me MISTER teaching program, started a boys mentoring program, and organized the first 5K Childhood Cancer Awareness Walk.

I wasn't just learning. I was learning that I could create.

After college, I wanted to understand people beyond what I had been taught.

So I raised over $18,000 and backpacked across four continents and 14 countries, listening to people, learning from cultures, and seeing the world differently.

The more I saw, the more I believed:

We really can make an impact.

When I came home, I knew I had to give students that same belief.

So I created the World Changer Project and began giving students space to dream, think bigger, and turn their ideas into action.

And then something happened that I didn't expect.

A school took the idea and made it their own.

With support from their teachers and administration, students created kindness projects throughout their school.

That's the power of giving students a little belief, a little direction, and a chance to lead.

Students don't lack ideas.

Sometimes they just lack space to use what they already know.

We give students so much knowledge.

What if we gave them more opportunities to practice leadership, solve real problems, and make their school and community better?

And if I’m being honest…there’s still a little boy in me who asks, “Can I really change the world?”

Today, I get to look at students and tell them, “Yes. You can.”

What Could Your Students Create?

The story above shows what can happen when students are given the space, support, and belief to lead.

Through the Leadership Lab, 10–15 student leaders go deeper after the assembly to unpack the message, identify a need within their school, and ask, “What can we do about it?”

From there, your students can create a World Changer Project of their own. It could be led by the Leadership Lab, a classroom, or even grow into a schoolwide effort.

The idea doesn't have to be big.

It just has to be theirs.

What could your students create if you gave them the space to lead?

Secure your friday

  • "He tailored his assembly to what we needed! He brought the students in right away, got them excited, told a touching story, recognized the teachers and just filled us up!"

    Karen Keffeler, Principal
    Meadow Ridge Elementary

  • “We talked to him about what we were feeling and what we needed for our kids. And what’s amazing is that his message was exactly what they needed to hear, like to a tee! Except it was so much better than we could imagine!”

    Freya Schirmacher, Principal
    Minnetonka Middle School West

  • “It brought tears to my eyes. I think most kids are troubled nowadays and they could really use the information that he speaks about.”

    8th Grade Student

  • "It was super inspirational. The kids left saying they wanted to be like him and hoped he’d come back again. They appreciated that he was real, authentic, and truly believed in what he was saying. That meant a lot to our kids."

    Dr. Ashley Schaefer, Assistant Principal
    Richfield Middle School

  • "Wow! He talked to us about what our values were and totally aligned his message for our students. I'm super excited to weave in his messaging through the rest of the school year. Can't wait to invite him back!"

    Dr. Cathy Kindem, Principal
    Oak Ridge Elementary School of Leadership, Environmental and Health Sciences

  • "Everything he says is incredibly impactful on your life!"

    Jacob, 8th Grade Student

  • "He came with resources and materials that we in the education world are always seeking."

    Frida Rodriguez, Educator
    Adams 12 Five Star School (Denver, CO)

  • "I don’t think anybody that has come across the paths of Mr. Cohen can say they haven’t been changed and transformed.”

    Dr. Rashad Anderson, Call Me Mister Director & Professor
    Metropolitan State University of Denver

  • "His words perfectly delivered our message, and his contagious energy was key to the success of our lululemon field day. He left a lasting impact on the children who attended."

    Alondra Hernandez, Community Specialist
    lululemon

  • "Rashad is the epitome of intentional energy! His engaging, purposeful delivery connects with students on a deep level, making a lasting impact. If you want to inspire real change, I highly recommend booking Rashad."

    David Freeman, Senior Director of Alpha
    Life Time Inc.