Kindness & Compassion Campaigns

World Kindness Day · Hunger & Homelessness Awareness Week · Random Acts of Kindness Week

Why Compassion Matters to me.

A few years ago, I spent an entire year backpacking across 14 countries and 4 continents. I lived out of a backpack, slept in tents, got food poisoning, and even endured racism in some places. But above all, I realized one simple truth:

Humanity longs for connection and love — and the way we find it is through kindness and service.

That’s why I love partnering with schools during Kindness and Compassion Campaigns. These weeks give us the chance to not just talk about kindness but to actually live it out together. 💙

Igniting Kindness.

    • Story-driven session that shows how kindness and service change lives.

    • Helps students see that even the smallest act can ripple across their school and community.

    • Digging deeper: What does kindness look like in the classroom, at home, and in our community?

    • Students brainstorm and commit to one tangible act of service.

    • I guide students and staff in creating a project (food drive, hygiene kits, thank-you campaign, etc.).

    • Pictures and stories from past schools show how students turned inspiration into real impact. (see below)

Outcomes for Your School…

Increased student empathy and connection

High-energy, story-driven assembly that tackles bullying head-on with humor, honesty, and student participation.

A practical service project that leaves a lasting impact

Students walk away with strategies to stand against bullying, choose kindness, and build a culture of respect that lasts beyond the month.

Stronger culture of kindness and belonging

Every assembly includes guided teacher discussion questions and an interactive student worksheet to reinforce kindness in the school.

Ripple Effects of bullying.

Rashad is on a mission to create a culture of kindness kindness that breaks the cycle of bullying.
(pacer center, 2025)

41%

of students who are bullied report it will happen again.

44%

of bullied students reach out to a trusted adult.

2-9x

more likely for victimized students to consider suicide.

Is your school creating a safe environment?

“Bullying can result in physical injury, social and emotional distress, self-harm, and even death. It also increases the risk for depression, anxiety, sleep difficulties, lower academic achievement, and dropping out of school.” (Centers for Disease Control and Prevent, 2025)

Rashad also offers small group settings where students share their experiences around bullying and administrators are invited to listen, creating powerful opportunities for understanding and action.

  • "I had the pleasure of working with Rashad Cohen for our 2024 Red Ribbon Week student assemblies. He delivered a powerful, engaging program that truly resonated with our students. What stood out most was his willingness to connect on a personal level—after the assembly, he stayed to answer questions, offer encouragement, and even joined our PTSA sponsored lunch celebration.”

    Tara Kessler, Program Chair
    Shepton High School PTSA (Plano ISD)

  • “It brought tears to my eyes. I think most kids are troubled nowadays and they could really use the information that he speaks about.”

    8th Grade Student

  • "He came with resources and materials that we in the education world are always seeking."

    Frida Rodriguez, Adams 12 Five Star School, Denver, CO

  • "It was super inspirational. The kids left saying they wanted to be like him and hoped he’d come back again. They appreciated that he was real, authentic, and truly believed in what he was saying. That meant a lot to our kids."

    Dr. Ashley Schaefer, Assistant Principal
    Richfield Middle School

  • "I don’t think anybody that has come across the paths of Mr. Cohen can say they haven’t been changed and transformed.”

    Dr. Rashad Anderson, MSU Call Me Mister Director
    Metropolitan State University of Denver

  • "Everything he says is incredibly impactful on your life!"

    Jacob, 8th Grade Student

  • "Wow! He talked to us about what our values were and totally aligned his message for our students. I'm super excited to weave in his messaging through the rest of the school year. Can't wait to invite him back!"

    Dr. Cathy Kindem, Principal
    Oak Ridge Elementary School of Leadership, Environmental and Health Sciences

  • "His words perfectly delivered our message, and his contagious energy was key to the success of our lululemon field day. He left a lasting impact on the children who attended."

    Alondra Hernandez, Community Specialist
    lululemon

  • "He tailored his assembly to what we needed! He brought the students in right away, got them excited, told a touching story, recognized the teachers and just filled us up! It was such a positive experience."

    Karen Keffeler, Principal
    Meadow Ridge Elementary

  • “We talked to him about what we were feeling and what we needed for our kids. And what’s amazing is that his message was exactly what they needed to hear, like to a tee! Except it was so much better than we could imagine!”

    Freya Schirmacher, Principal
    Minnetonka Middle School West

are you ready?

bring the bully prevention experience to your school

A tailor-made experience specifically targeted to your schools needs