men’s health awareness month

Why Men’s Health matters to me.

I was a competitive athlete. I was trained — like most young men — to perform, push through, and never let them see you sweat. Feelings weren't part of the game plan. Vulnerability wasn't in the playbook. And when everything fell apart, I had no idea what to do with what I was feeling because I'd never been taught that my inner life was worth paying attention to.

What followed was one of the darkest seasons of my life. Suicidal ideation. Isolation. The weight of believing that needing help made me weak. It took everything I had — and the courage to finally walk into a counselor's office — to find a way through. 💙

program setting options.

1

Full Assembly

A high-energy, story-first keynote for the whole school or a focused male student audience — tailored by grade level and delivered with the honesty and humor that makes young men actually listen.

Male Student Breakout

A smaller, more intimate setting where Rashad goes deeper with young men specifically — creating a space where boys can ask the questions they'd never raise in a full auditorium.

Athlete Leadership Session

Designed for sports teams and male student leaders — connecting high performance identity with emotional intelligence, resilience, and what it really means to lead.

This isn’t some cute speech, he lives it.

How he connects in such a deep way…

Athlete-To-Athlete Credibility

Rashad speaks the language of competitive sports culture — identity wrapped in performance, the silence that comes with it, and what it costs. Young male athletes in your school will hear this differently than anything else they've been told about mental health.

Personal Counseling Journey

Rashad doesn't just recommend therapy — he walked through it himself, at a time when everything told him not to. That makes the ask land differently for boys who are watching to see if it's safe to admit they're struggling.

He Almost Didn’t Make It

There were seasons when Rashad couldn't see a reason to keep going. Not because he was weak — because he was human, and nobody had ever taught him that what he was feeling had a name, or that asking for help was an option. He sat in that silence longer than he should have.

What happens when boys can’t talk.

3-4x

Men die by suicide at 3 to 4 times the rate of women — the silent epidemic hiding in plain sight

1 in 3

Men will experience a mental health condition in their lifetime — most will never seek help

77%

Of men report suffering in silence rather than seeking support from others when struggling

What your students will walk away with after a safe space is created

  • A redefined understanding of strength — one that includes vulnerability, not excludes it

  • The lived proof that a man can go through counseling, rebuild, and come out with more purpose — not less

  • Language to name what they're feeling and the permission to say it to a trusted adult

  • A concrete next step if they or a friend is struggling — not just awareness, but action

  • Teacher and counselor follow-up guide included — so the conversation doesn't end when the assembly does

  • "I had the pleasure of working with Rashad Cohen for our 2024 Red Ribbon Week student assemblies. He delivered a powerful, engaging program that truly resonated with our students. What stood out most was his willingness to connect on a personal level—after the assembly, he stayed to answer questions, offer encouragement, and even joined our PTSA sponsored lunch celebration.”

    Tara Kessler, Program Chair
    Shepton High School PTSA (Plano ISD)

  • “It brought tears to my eyes. I think most kids are troubled nowadays and they could really use the information that he speaks about.”

    8th Grade Student

  • "He came with resources and materials that we in the education world are always seeking."

    Frida Rodriguez, Adams 12 Five Star School, Denver, CO

  • "It was super inspirational. The kids left saying they wanted to be like him and hoped he’d come back again. They appreciated that he was real, authentic, and truly believed in what he was saying. That meant a lot to our kids."

    Dr. Ashley Schaefer, Assistant Principal
    Richfield Middle School

  • "I don’t think anybody that has come across the paths of Mr. Cohen can say they haven’t been changed and transformed.”

    Dr. Rashad Anderson, MSU Call Me Mister Director
    Metropolitan State University of Denver

  • "Everything he says is incredibly impactful on your life!"

    Jacob, 8th Grade Student

  • "Wow! He talked to us about what our values were and totally aligned his message for our students. I'm super excited to weave in his messaging through the rest of the school year. Can't wait to invite him back!"

    Dr. Cathy Kindem, Principal
    Oak Ridge Elementary School of Leadership, Environmental and Health Sciences

  • "His words perfectly delivered our message, and his contagious energy was key to the success of our lululemon field day. He left a lasting impact on the children who attended."

    Alondra Hernandez, Community Specialist
    lululemon

  • "He tailored his assembly to what we needed! He brought the students in right away, got them excited, told a touching story, recognized the teachers and just filled us up! It was such a positive experience."

    Karen Keffeler, Principal
    Meadow Ridge Elementary

  • “We talked to him about what we were feeling and what we needed for our kids. And what’s amazing is that his message was exactly what they needed to hear, like to a tee! Except it was so much better than we could imagine!”

    Freya Schirmacher, Principal
    Minnetonka Middle School West

are you ready?

your young men need this conversation

A tailor-made experience specifically targeted to your schools needs